Press Release

RENA Systems, Inc.
William James Longua
Director of Marketing
(610) 650-9170 x. 120
 williamj@renausa.com

Rena Systems introduces EASYInk Aqueous Plus TM

OAKS, Pennsylvania – July 8, 2008Rena Systems, Inc. has announced the introduction of Rena EASYINK Aqueous PLUS inkjet cartridge using genuine Hewlett-Packard Thermal Inkjet technology. Nick von der Wense, president of Rena Systems, stated, “This new ink formula offers significant improvements over the original Aqueous ink product we introduced a few years ago.”

William J. Longua, director of product marketing at Rena Systems added, “Even though the original formula had a big impact on the industry, we decided to take advantage of some chemical advancements we were able to make.”

The improvements in the new EASYINK Aqueous PLUS include:

Extended decap time -- The amount of time the heads can remain in the pen stalls without being fired and then resume printing without maintenance has been increased.  Also, EASYINK Aqueous PLUS is more resistant to clogging.

Sharper, crisper text and graphics -- The ink is formulated so that the color is deeper and darker, which creates more contrast on the piece, for a higher print quality look. The ink itself sets up nicely on materials, so it prints just as well on porous material as it does on Aqueous stock.

Wider material spectrum – Allows the ink to dry on more substrates, including regular coated stocks, something previously impossible.

Works in all HP45A-based printers – It works in all products from all manufacturers that use an HP45A cartridge anywhere in the world.

The EASYINK Aqueous PLUS ink is available only from Rena System dealers.  It uses brand-new genuine HP cartridges.  It is aimed at anybody using HP Thermal Inkjet technology that needs to address on aqueous coated materials. This includes marketers, printers, production mailers and the in-plant market.

About Rena
Rena Systems, Inc., headquartered in Oaks, PA is a leader in high quality envelope imaging systems and mailroom automation products. The company markets its products through a nationwide network of more than 200 independent dealers whose primary markets include businesses using direct mail, letter shops, associations, and educational institutions.  Rena Systems is an official OEM partner and technology licensee of Hewlett-Packard, Inc.

The Rena product line—renowned for its high quality performance and durability—includes inkjet addressing and barcode printers, labelers, tabbers and conveyor-stackers.  The company also distributes C.A.S.S. and PAVE certified postal address management software.  Working with the United States Postal Service, Rena pioneered POSTNET barcode printing and tabletop addressing products.

Free Rena Systems Guide
Call Rena Systems at (888) 444-7362 to order your free Rena Systems Product Guide and discover a range of innovative Rena products designed to increase your office, mail center or print shop capabilities with more affordable and professional-quality mail pieces.  For more information, please visit our website at www.RenaUSA.com.

Greenwald Communications Associates

Public Relations / Consulting / Media Relations

110 Walker Road / Limerick PA 19468 / Ph 610 495 9324

E-mail: joe@greenwaldcomm.com / Website: www.greenwaldcomm.com

Contact: Joe Greenwald 610-495-9324

 

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